Virgin Australia, Tourism WA sign travel marketing partnership

    Virgin Australia and Tourism Western Australia (Tourism WA) signed (15-Jan-2019) a new AUD1.2 million (USD864,034) marketing partnership to promote Western Australia travel to Australia‘s eastern coast market. Virgin Australia and Tourism WA will each commit AUD600,000 (USD431,978) as part of the two year agreement to build WA’s profile to prospective tourists, as well as targeting them with discounted fares and holiday packages. Perth’s transformation will also be promoted to travellers, with advertising material informing tourists about city attractions including accommodation and events.