SkyTeam shifts its focus to technology and offering passengers a seamless digital experience

SkyTeam has embarked on a new phase in its development focused on technology and providing its passengers with a seamless digital experience. The alliance has…..

There’s a digital outlook as Star Alliance brings a new smile to its connecting partner model, Oneworld closes in on new connect members, but SkyTeam keeps a focus on technology

There are always some key developments revealed at the International Air Transport Association (IATA) AGM from the global airline alliances that are particularly relevant to…..

Saudia pursues closer links with SkyTeam members

It is hardly a surprise that one of Jaan Albrecth’s priorities as Saudia CEO is to pursue a more active role in SkyTeam. After all,…..

SkyTeam’s new SkyLink Digital Spine technology to deliver enhanced customer experience as it prepares for CEO switch

Global airline alliance SkyTeam has reached a milestone in the development of advanced technology enhancing its current tech hub with new functionalities. Unique to SkyTeam…..

Global Alliance Review: SkyTeam

As part of our continued review of global alliances (see An in-depth look at global alliances), The Blue Swan Daily brings you a snapshot of SkyTeam. This alliance…..

Flying Blue loyalty scheme reinvented to ‘better meet customer expectations’

A two-year project behind the scenes to reinvent Air France-KLM’s loyalty programme will see Flying Blue relaunched next year with more personalisation and a system…..

Tarom releases RFP for long-haul aircraft as it eyes China and USA routes

Romanian national carrier Tarom is to push ahead with the acquisition of up to three widebodied aircraft to support its long-haul network development. The formal…..

Reports on the demise of airline alliances are being greatly exaggerated

The death warrant for global alliances is routinely issued. It takes only a squabble between members or one airline’s partnership with a member outside the…..