Thai Airways joins the premium economy trend with initial 777-200ER retrofit trial

Thai Airways has decided to introduce a premium economy product in 2019 starting with its 777-200ER fleet, an airline executive confirmed to a CAPA –…..

Air France makes ‘upmarket’ moves as it reveals details of EUR150 million A330-200 cabin refit

Air France last week revealed its new Economy and Premium Economy cabins, highlighting its offer of a new travel experience for passengers flying on its…..

Singapore Airlines tries to stimulate demand for new US nonstops with very low initial premium economy fares

Singapore Airlines (SIA) has engaged in heavy discounting in attempt to drum up demand for its new nonstop services to the US. Highlights SIA has…..

Premium economy gets the tick from corporates but not all products are the same

Premium economy continues to be a key opportunity for airlines all over the world. More and more airlines have introduced this important class of service…..

SIA’s premium economy captures cost conscious corporate travel market

Premium economy accounted for 7% of business travel bookings in Singapore in 2017 compared to only 1% in 2015, driven by the introduction of a…..

CWT / Travelport Research: Premium economy is on the rise for business travellers

A new report from Carlson Wagonlit Travel (CWT) and Travelport has confirmed that premium economy is the fastest growing cabin segment for business travellers. The…..

Premium economy gets the tick from corporates but are the airlines delivering?

In the corporate travel world, more and more businesses are seeking to improve the travel experience for their employees, while still managing cost. Airlines solution…..

Premium Economy: A valuable asset to airlines but not every product is the same

Premium economy continues to be a key opportunity for carriers the world over. More and more airlines have introduced this important class into their aircraft…..

Air New Zealand takes Premium Economy to the next level, but what about Lounge access?

This month the BlueSwan Daily road-tested Air New Zealand’s Premium Economy. And we had plenty of time to do so on the long sector between…..