ANA reveals ‘THE Suite’ and ‘THE Room’ which will be deployed on a dozen of its 777-300ERs from Aug-2019

Japanese carrier All Nippon Airways (ANA) will debut a new first and business class offering across a dozen of its Boeing 777-300ER aircraft from the…..

Is Emirates effectively creating another class of travel as it unbundles its business class fares to offer premium comforts without some of the frills?

Travel is increasingly becoming about personalisation as the unbundling of the classic airline offer has proven. The arrival of the LCCs, their transformation to hybrid…..

‘Designed with love, built for the future’ – Virgin Atlantic unveils its new A350 design concept

Virgin Atlantic has unveiled the design concept for its new Airbus A350 aircraft which will debut in its fleet later this year. With the airline…..

Brisbane’s premium economy blow for corporates flying to and from Asia

Premium economy options for corporates based in Brisbane have dwindled as Singapore Airlines (SIA) has transitioned two of its four daily flights on Singapore–Brisbane-Singapore from…..

SWISS aims to ‘strengthen its position as a premium air carrier’ with premium economy debut on 777-300ER fleet from spring 2021

Swiss International Air Lines (SWISS) plans to further strengthen its positioning as a premium air carrier by debuting a new premium economy class cabin option…..

CWT sees online bookings tools passing 50% threshold for the first time in 2019 and forecasts continued upward trend in average ticket prices

The usage of Online Booking Tools (OBTs) continues to gradually increase as the main OBT providers continue to improve the user experience, especially on mobile…..

Alaska rolls out Saver Fares across its network, as American touts its success in product changes to Basic Economy

Alaska Air Group has deployed its answer to basic economy – Saver Fares – network wide after a soft launch in Nov-2018. Saver Fares prohibit…..

United takes a cautious approach to selling Premium Economy; will not see full value of product until 2021

United Airlines is in the middle of a significant retrofit of its a large portion of its widebody fleet with its new Premium Economy class,…..

There’s a buzz around premium economy among transpacific operators, but Korean Air will not join the party

Korean Air has looked over the years at introducing a premium economy product, which has become mainstream among transpacific operators. However, Korean has so far…..

American touts the revenue momentum of Premium Economy

American Airlines continues remain bullish about its premium economy product that should be available on its Boeing widebody fleet by summer 2019. Summary: American Airlines…..

Thai Airways joins the premium economy trend with initial 777-200ER retrofit trial

Thai Airways has decided to introduce a premium economy product in 2019 starting with its 777-200ER fleet, an airline executive confirmed to a CAPA –…..