Although Millennials have passed Baby Boomers as the largest demographic in the United States of America (USA) and generally value experiences over material goods, Boomers…..
Recent research by Phocuswright shows leisure extensions of business trips – or the ever popular buzzword – Bleisure remains one of the top trends in…..
Younger travellers may wait to book their travel closer to departure, but they also spend more time on research than other age groups, according to…..
American leisure travel and vacation trends are moving in a positive direction, but trade uncertainty clouds the picture
More American opted to travel for leisure in 2017, posting a surge over the 2015 peak, according to new research by Phocuswright. But, while both US…..
Uncommitted travellers should be a key target for destination marketing organisations, claims Phocuswright
New research by Phocuswright shows that an ample number of US consumers do not base their travel based on factors such as location of a…..