SAS rewards programme now offers rock concerts in Scandinavia – all part of a growing trend

SAS Scandinavian Airlines has announced a new rewards programme initiative allowing all its EuroBonus members the ability to book concert tickets via LiveNation, the world’s…..

Launch of the Krispay digital wallet highlights just how blockchain technology is being used to change the customer experience

It is almost six months since the Singapore Airlines Group (SIA Group) revealed that its KrisFlyer frequent-flyer programme was to launch a world-first blockchain-based airline…..

British Airways’ new Executive Club rewards scheme app will deliver a more personalised loyalty offer

Loyalty remains a key ingredient of the airline marketing mix and new technologies are allowing them to offer an enhanced and more personalised menu to…..

JetBlue works to gain inroads in a the semi-private charter market with new JetSuiteX relationship 

After it increased it investment in semi-private charter operator JetSuiteX, it was no surprise JetBlue opted to forge a unique codeshare agreement with the semi-private…..

The FFP Trinity: data, loot and loyalty, but how can you use data to generate revenue?

Ever since Air Canada first floated the concept of combining loyalty with using the frequent flyer programme (FFP) entity as a revenue centre in its…..

Qatar Airways launches new loyalty programme… for children?

Customer loyalty is a key ingredient for any business and that is particularly true in the airline sector where carriers spend a lot of time…..

Emirates Skywards surpasses 20 million membership milestone

Emirates Airline has revealed that its Emirates Skywards loyalty programme has now surpassed 20 million members, making it an increasingly powerful tool for the carrier…..

Air Canada aims to debut new Amadeus PSS in 2019 ahead of 2020 loyalty programme launch 

Canada’s largest airline, Air Canada, forecasts debuting its new Amadeus passenger service system (PSS) by the end of 2019, which is one year ahead of…..

Amadeus and San Francisco-based startup believe Blockchain can revolutionise loyalty programmes 

Blockchain technology is poised to become a huge disruptor in the travel industry, and one US startup is believes the technology has huge potential to…..

Scammers have a growing fondness for loyalty programmes

Fraudsters are increasingly targeting travel loyalty programmes, creating headaches for travel suppliers attempting to retain high value customers and creating risks for financial  losses. Summary:…..