Gender equality needs to accelerate – high level female appointments remain few and far between at North American airlines

JetBlue made a significant move in 2018 when it named airline veteran Joanna Geraghty as president and COO. Canada’s largest airline, Air Canada, also named…..

LCCs are ‘environmentally irresponsible for the industry’, 737 MAX certification concerns and JetBlue’s London airport dilemma – news from the IATA AGM in Seoul

The big headlines from the International Air Transport Association (IATA) AGM in Seoul, South Korea will focus on the expected reduced profitability of the airline…..

JetBlue believes a refreshed mint cabin will attract the corporate demand to support its trans-Atlantic network aspirations

Many say the jury is out on low-cost long-haul with the collapse of Primera Air and WOW air over the past two years testament to…..

JetBlue completes final phase of A320 cabin restyling; more than a third of fleet will adopt new product before year-end

US carrier JetBlue Airways has launched the second and final phase of an Airbus A320 cabin restyling as it updates its interior to support changing…..

JetBlue Travel Products and Technology Ventures: What’s the level of collaboration?

JetBlue Airways recently created a new Travel Products subsidiary to grow its vacation packages business, and it seems its there are natural partnership opportunities with…..

Hawaiian and JetBlue on track to debut Basic Economy offering in late 2019

US value carriers Hawaiian Airlines and JetBlue Airways continue to push forward with plans to debut a basic economy fare in late 2019. Hawaiian plans…..

Will Delta’s push in Boston force JetBlue to pull the trigger on trans-Atlantic flights? 

Competition between Delta Air Lines and JetBlue Airways has been intensifying for a couple of years, and Delta’s declaration of Boston as a focus city…..

American Airlines/Qantas believe JBA will ‘substantially’ improve quality of travel to Australasia region

Earlier this month, American Airlines and Qantas made a submission to the US Department of Transportation (DoT), concerning their application for antitrust immunity (ATI) for their proposed trans Pacific…..

JetBlue brings biometric boarding to Reagan National following its success at Dulles International

The Metropolitan Washington Airports Authority, in partnership with JetBlue Airways, has launched a one-step biometric boarding process at Reagan National Airport using its newly developed…..

JetBlue adds Guayaquil in growing international footprint, but retreats out of former focus market Washington Dulles as underperforming routes are culled

All eyes are on JetBlue Airways as it continues to look at expanding its business activity outside of the Americas. Increasing public comments on potential…..

JetBlue needs to preserve its positive customer vibe as it moves forward with basic economy

It is not surprising that JetBlue Airways is following American Airlines, Delta Air Lines, United Airlines and Alaska Airlines in debuting a basic economy fare……