Delivering on sustainability will become ‘a cost of doing business’ for the airline industry

JetBlue Airways recently drew a line in the sand in its efforts to combat global warming by declaring that its domestic flights in 2020 would…..

Delta more than triples its Boston-Seattle offer, but is its significant capacity push sustainable?

Delta Air Lines and JetBlue Airways are somewhat locked into a battle to become the most successful airline in Boston, and Delta is upping the…..

Norwegian and JetBlue: will they go all the way…to a codeshare?

JetBlue has yet to decide which London airport it will serve once it launches highly anticipated long haul trans Atlantic flights in 2021, but it…..

JetBlue Technology Ventures hits its ‘stride’ with billion dollar package tour opportunity

JetBlue Airways’ investment arm JetBlue Technology sees a billion dollar opportunity in overhauling planning and booking multi-day package tours, and has made an investment in…..

Lie flat seating is on the rise in the premium cabin of single aisle airliners as new generation arrivals deliver improved comforts as well as a longer range

The number of airlines offering lie-flat seats on narrowbody aircraft is increasing rapidly, providing better options for corporates in a wide range of markets. The…..

Are airline carbon offset programmes really effective? – the US perspective

Some US airlines have been offering passengers opportunities to buy carbon offsets for more than a decade; however, in 2019 only four of the country’s…..

JetBlue remains unconcerned about Delta’s lofty hub ambitions at Boston’s Logan International

US carrier JetBlue Airways is not relenting in its belief that it can compete vigorously in its Boston focus city now that Delta Air Lines…..

Battle for Boston – Delta and JetBlue race towards 200 daily departures at Logan International

Delta Air Lines has made no secret about its ambitions in Boston during the past few years. The airline has been working to build up…..

Gender equality needs to accelerate – high level female appointments remain few and far between at North American airlines

JetBlue made a significant move in 2018 when it named airline veteran Joanna Geraghty as president and COO. Canada’s largest airline, Air Canada, also named…..

LCCs are ‘environmentally irresponsible for the industry’, 737 MAX certification concerns and JetBlue’s London airport dilemma – news from the IATA AGM in Seoul

The big headlines from the International Air Transport Association (IATA) AGM in Seoul, South Korea will focus on the expected reduced profitability of the airline…..