WestJet’s Swoop tweaks its distribution to drive improvement in shoulder months

Canada’s WestJet has opted to tweak its distribution strategy for its ULCC subsidiary Swoop after encountering some headwinds during off peak times. Swoop mades its…..

Google has begun showing its hand, but just how much could it threaten the industry?

It wasn’t long ago that Google launched its Google Flights application penetrating the travel sector, causing many to predict the demise of all other operators……

Google Flights is here but the industry isn’t happy

Google announced (13-Jun-2017) the launch of Google Flights search engine in Australia. Google Flights allows users to compare flights and prices for varying destinations and dates, with options to search by…..