Understanding market profiles of consumers – how data analytics is reshaping the industry

For decades airlines carelessly discarded information about their customers, leaving this powerful tool in the hands of intermediaries and the GDSs. As airlines sought to…..

The value of alliances: is there any truth to growing opinions that alliances are becoming outdated?

The proposed new tie-up between LATAM Airlines Group and Delta Air Lines shows a certain level of forward thinking by both major players. However, it…..