- Corporate - Analysis
- South Pacific
- The Americas
- Top Stories
Is loyalty dead? Avios – Barclays and Accor – Visa deals show programmes are very much alive and looking at ways to benefit members
There are growing voices suggesting that the days of customer loyalty are long behind us now. The blame has been put on the different mindset…..
Accor says it is delivering a “disruptive and dramatic shift” of its loyalty programme as the existing Le Club Accorhotels is morphed into a fully…..