Ryanair to use Boxever data to better target customers

Ryanair and Ireland based Irish data analytics company Boxever signed a "significant" five year technology contract (Irish Times, 17-Apr-2019). Ryanair will use Boxever technology to better target customers. Boxever CEO Dave O'Flanagan commented: "It's one of our most significant customers in terms of deal size and size of airline... We have a huge ambition for the business to be a significant Irish business growing globally". The contract is reportedly a multi million euro figure.