HK Express to wind down reward-U loyalty programme and adopt Cathay Pacific’s Asia Miles

    HK Express announced (22-Jul-2019) Asia Miles as its new rewards programme partner in Asia. HK Express will wind down its existing rewards programme, reward-U, over the coming months and cease issuing reward-U points for tickets purchased after 20-Aug-2019. reward-U will continue to operate until 31-Dec-2019. The transition coincides with the LCC’s acquisition by Cathay Pacific.