Buddha Air to focus on tourist market instead of labour market during international expansion

    Buddha Air MD Birendra B Basnet reported the airline aims to commence international operations from Kathmandu Tribhuvan Airport to major cities in India by Mar-2020 (Kathmandu Post/The Himalayan Times, 11-Oct-2018). Mr Basnet said Buddha Air also aims to commence operations to Asia Pacific destinations, including Guangzhou, Bangkok and Dhaka in phase one of its international network expansion, followed by the launch of services to Moscow, Seoul and destinations in Japan in phase two. He added that the airline “will not be focused on the labour market as we cannot compete with giant foreign airline companies currently serving Nepal”. Instead, Buddha Air plans to focus on the tourism market, where “Our aim will be to bring high end tourists”.