bmi regional rebrands as flybmi

bmi regional rebranded (05-Jul-2018) as flybmi, in line with its existing web address, flybmi.com. bmi regional stated: "The simplification of the brand and logo to flybmi retains investment in the current name and visual identity, which still references the rich history of the legacy flybmi brand whilst appealing to a broader European audience reflecting the refreshed vision for the company". The carrier is headquartered at East Midlands Airport, with additional operating bases across the UK and continental Europe including Brussels and Munich. [more - original PR]