Air New Zealand developing seats for new business premier class

15 May, 2018

Air New Zealand has reportedly taken space in a building near its downtown Auckland headquarters to develop new seats for its business premier class, to be introduced on new long haul fleet deliveries and to be retrofitted on existing aircraft (NZ Herald, 14-May-2018). The test site has reportedly been dubbed 'Hangar 22', with a select number of customers involving in trialling early stage product development. The new business class seats are likely to lead to new versions of premium economy and economy seats. Air New Zealand chief marketing and customer officer Mike Tod noted: "Whatever you land on is going to be on board an aircraft for a decade plus, so you have to get it right. And part of getting it right involves a little bit of crystal ball gazing. In our case we have to look as far out as 2030".